Be All That You Can Be

"We tried blogging," my friend Pete said to me recently. "It didn't work."

Pete, who owns a seafood shop not far from the small town where I live, was referring to the WordPress blog he and his partners had started to provide information about specials and promotions. But, according to Pete, nobody visits the blog or comments on their posts. It drives no measurable awareness, traffic or sales.

Can you relate? Do you get zero online traffic? Or maybe you have different marketing challenges: Perhaps you have traffic but aren't converting those leads into paying customers. And when it comes to social media, maybe you feel like there's no point, because it seems as if you're broadcasting into a black hole.

Take a deep breath: You're not alone. Here are three common mistakes marketers make--and how to fix them.

Mistake No. 1: Expecting a blog to effortlessly generate traffic and awareness.

Mistake No. 2: Thinking social media is a black hole. 


Mistake No. 3: You've got plenty of traffic, but no customers. 

(Please read the full article)

   Social media marketing and blogging can seem very daunting. The key for success in social media marketing is being realistic, aware and committed to connecting with referrals and customers. Getting a ton of traffic means nothing if there are no referrals or customers. Remember in affiliate marketing we are only looking for "a few good men". If we set the example of being resourceful, imaginative and caring network marketers we will attract the same to us. Just take a deep breath and be "all that we can be" and the referrals and customers will follow.