Tuesday, April 10, 2012

Attraction Marketing Is Work

Attraction marketing is all the rave these days.

It’s hard to find an article or blog post these days about network marketing that doesn’t even mention attraction marketing.  The two almost go hand in hand, it would seem.

The problem I see with most people who say they’re into attraction marketing is that they’re short on action.  Marketing this way means you have to put out a LOT of content, and you have to put it out there every day.

Attraction Marketing Step 1: Articles or Videos?

Attraction Marketing Step 2: Create Massive Content

Attraction Marketing Step 3:  Have a Presentation and Follow-Up System

(Please click on the keywords "attraction marketing" to read the full article)

  We all love the concept of "attraction marketing" and have dreams of hundreds of leads, customers and referrals coming to us daily. The problem with "attraction marketing" is the little fact that it takes a lot of hard work to build an online "brand" without which no "attraction marketing" can occur. Building our online brand is based on the quality and amount of content we put out on the Web, whether that content is articles, videos or both. If we don't like writing articles or posting videos on a daily basis then just forget "attraction marketing" and utilize the more traditional forms of marketing such as traffic exchanges, e-mail safe lists and search engine submissions.

 I know personally I am attracted to websites and blogs that the authors have obviously put in  lot of hard work and creativity manifested as quality content that instructs and inspires me. I usually end up on their e-mail lists. "Attraction marketing"works if we do the work.

 

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