The Social Media Wave

When comparing social media traffic to other forms of traffic, such as search engine, the numbers typically are going to look rather bleak. While you’ll hopefully see a spike in number of visitors and pageviews, that will often be accompanied by higher bounce rates, lower pageviews per visitor, and a lower average time on the site. With stats like this many bloggers wonder if social media traffic is even worth the time and effort.

Despite the tendency of many social media visitors to quickly exit your site and move on to the next one, there are still some very convincing reasons why you should care about social media and why it is worth your time.

1. It’s Free

2. Quick Results

3. It’s Flexible

4. It Gets Easier with Time

5. It Will Lead to Other Valuable Sources of Traffic

6. Building Links with Social Media is Safer than Buying Links

7. Social Media Users are Predictable

8. It Doesn’t Require as Much Time as You Might Think

9. Branding Through Social Media is Possible

10. The Future of the Internet is Social

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    The future of online marketing will be social media though traffic exchanges, text ad exchanges, safe list, solo and PPC ads are still effective means of online marketing. Social media marketing is very cost effective compared to other marketing strategies though it can be a little time consuming. However the advantages of social media marketing far outweigh the disadvantages. Catch the next wave of online advertising and promoting, social media.