Put First Things First

Many of us have read the book "The 7 Habits of Highly Effective People," but as I was recently re-reading this book it occurred to me that most of these habits also apply to successful social media marketing.

Below is how "The 7 Habits of Highly Effective People" can be translated into habits that lead to successful social media marketers.

Habit 1: Be Proactive - Take Initiative

Habit 2: Begin With the End in Mind - Have a Plan!

Habit 3: Put First Things First - Prioritize

Habit 4: Think Win-Win - Balance Marketing Objectives With Value to Your Audience

Habit 5: Seek First to Understand, Then to Be Understood - Listen and Know Your Audience

Habit 6: Synergize - Engage the Right Resources in Your Organization

Habit 7: Sharpen the Saw - Invest Time and Resources to Stay Current    

(Please click on the keywords "social media marketing" to read the full article)

    Successful people have successful habits. Successful social media marketers also have successful habits. Social media is essentially conversation therefore the successful social media marketer is a good conversationalist. Good conversation is both planned and spontaneous. The same applies to social media marketing. In good conversation we think and listen before we speak. In good social media marketing we think and listen before we share or promote. Put first things first.