A Win-Win For All

Fair use is a limitation and exception to the exclusive right granted by copyright law to the author of a creative work. In United States copyright law, fair use is a doctrine that permits limited use of copyrighted material without acquiring permission from the rights holders. Examples of fair use include commentary, criticism, news reporting, research, teaching, library archiving and scholarship. It provides for the legal, unlicensed citation or incorporation of copyrighted material in another author's work under a four-factor balancing test. The term fair use originated in the United States. A similar principle, fair dealing, exists in some other common law jurisdictions. Civil law jurisdictions have other limitations and exceptions to copyright.

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 A scraper site is a spam website that copies all of its content from other websites using web scraping.

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Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. Mostly, this is not deceptive in origin. Examples of non-malicious duplicate content could include:

• Discussion forums that can generate both regular and stripped-down pages targeted at mobile devices
• Store items shown or linked via multiple distinct URLs
• Printer-only versions of web pages

If your site contains multiple pages with largely identical content, there are a number of ways you can indicate your preferred URL to Google. (This is called "canonicalization".) More information about canonicalization.
However, in some cases, content is deliberately duplicated across domains in an attempt to manipulate search engine rankings or win more traffic. Deceptive practices like this can result in a poor user experience, when a visitor sees substantially the same content repeated within a set of search results.
Google tries hard to index and show pages with distinct information. This filtering means, for instance, that if your site has a "regular" and "printer" version of each article, and neither of these is blocked with a noindex meta tag, we'll choose one of them to list. In the rare cases in which Google perceives that duplicate content may be shown with intent to manipulate our rankings and deceive our users, we'll also make appropriate adjustments in the indexing and ranking of the sites involved. As a result, the ranking of the site may suffer, or the site might be removed entirely from the Google index, in which case it will no longer appear in search results.

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   Original content on the Web, whether legally copyrighted or not, morally  belongs to the author of that original content. Any benefits such as Search Engine ranking  belong to the author of such original content. The Law allows the "fair use" of excerpts of  original content for educational or informational purposes, as long as a link is provided back to the original content. "Scraping" or posting in entirety original content with a link back to that original content is legal but unethical "duplicate content" that hurts the author of the original content.

   Here on "My Networking Day" "fair use" is made of content that I find of value to myself and hopefully many other social networking online marketers. It is my desire for the author's website to receive traffic because of my "fair use" of their original content and the readers of this blog to be educated, informed and inspired by both the original content and my commentary of that original content, something called a "Win-Win" situation for all of us as social networking online marketers.