- Build relationships
- Network with like-minded people
- Drive traffic to our website(s)
- Sell our services/products
- Show our expertise
- Get support & motivation
- Organize & promote events
- Integrate with other websites
- An alternative to a website
- Monitor your brand awareness
(Please click on the keywords, "Social Media" to read the full article)
Networking using social media is free but very challenging and time consuming. Surfing on traffic exchanges and safe list e-mails is time consuming with usually some cost for upgraded status but are not as effective as social media. As a matter of fact , the most progressive TE's and list mailers are now incorporating social media into their programs. This year I am keeping my surfing and safe list mailing to a minimum while expanding my time and attention to using Twitter, Facebook, blogs and social sites to find business partners and customers. Things always change and social media is the new marketing frontier.
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