Putting Social Media Marketing into Play
So given that we have the four key elements,- a defined target market
- a niche (for which you provide services or solutions to problems for that market)
- a sales funnel
- a central hub
The first (and most obvious) building blog in your effective Social Media Marketing framework are your profiles in the major social media networks (Twitter, Facebook, YouTube, and LinkedIn).
Secondly, all of these profiles should all be inter-linked to your blog or central hub, and display the same picture of you in all of them so that you are solidifying your personal brand.
Your picture, video and posts all serve to let people get to know, like and trust you. As you create content that will provide value and solve problems for your target market, you utilize the social networks to syndicate your content.
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In your social media marketing strategies, consistency in a common brand should permeate all your social media with your blog or a webpage being the central hub of your social media. For me my personal AOL webpage is the "central hub" of my social media campaign. What is your social media "central hub"?
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