Time Is Money

Using the power of social media is just plain smart if you’re starting an online business on a budget.

You can reach thousands of potential customers from social media without spending huge sums on advertising.

The internet and especially using social media can introduce you to people from all over the World. Some of these people may be people you already know whom were unsure what you did, while others will be people you don’t know and may never speak to or meet.

This new way of marketing can at times be overwhelming, frustrating, and downright confusing but the fact it is so popular means it cannot be ignored.

Which social media site should I spend the most time on?

In the beginning you will need to experiment with different sites. Use the ones that you are already on and then expand from there.
The great thing about social media is that you can track exactly where your enquiries (clicks) are coming from so you can easily measure which site is sending you the highest number of leads and more importantly leads that convert to sales.
This information takes the guesswork out of seeing which site is most effective for you.

How often do I need to be on social media to make my marketing succeed?

You have to be realistic about the time you have.
Social media is fast-moving and therefore it is much better to visit frequently in very quick bursts rather than putting in an hour just once a week.
If done properly, social media will be a very important part of your business and may be the major way that you attract new customers and promote your products. Many people who are involved in sales and marketing, network marketing, multi level marketing or affiliate marketing expect to spend of half their time finding new customers, so having a successful social media strategy is hugely important to having a successful business.

Is social media marketing expensive?

The major cost of using social media is your investment in time.
As a small business owner, time is a valuable resource and therefore you need to have a structured approach to the use of time within the areas of social media, but you also need to consider what alternatives there are and the time that can be used up in those other methods.

(Please click on the keywords "social media" to read the full article) 

   The good thing about social media marketing is the fact that SMM is low cost marketing. The bad thing about social media marketing is that it can be time consuming if you let it. Just remember that "time is money" and use your time wisely when using social media to advertise and promote your businesses and income opportunities.